Dan Clancy (CEO of Twitch)

A few weeks ago, I met Dan in Austin at Mizkif’s Ironforge Gym and we chatted about what he believes is the best way to grow as a streamer.

Before sharing what he thinks the best way is to grow…

Here is why I listen when I hear someone like Dan speak.

Dan has access to much more data on creators than I have, or you have.

Not only because of the number of streamers and viewers on Twitch but also there are teams of smart people under him that are analyzing what the data means.

The interesting trends get shared with Dan and then he shares that in a conversation like the one Mizkif and I had.

He shares the best way to grow is through collaboration with another streamer that is a similar size, or larger than you as that is the fastest way to get introduced to new audiences.

Dan shared that figuring out ways to make this process even easier is a top priority for Twitch.

I agree collaborations are a great way to grow for a streamer but I disagree that it’s the best way.

It MAY be the best for Twitch to help streamers, but not for the streamers to help themselves.

The reason I disagree is because it’s not something that is completely in your control as a streamer.

Most streamers I work with through Zygo could be better at collaboration BUT it’s not as high a priority as dialing in their content systems.

Oh, before I forget… I have something for you!!

I met with StoneMountain64 two weeks ago about how we could help you increase your views (quickly)

That’s when we decided… Thumbnails! 🎨 

We got to work making a mini-course to help you increase your views.

I shared it on twitter a few days ago but you can get access here (free) or click the button below.

ICYMI: Level Up Your Thumbnails

As I shared in the tweet, we’ve seen people get a 10x increase in views 🤯 by improving their thumbnails so please take advantage of this - it’s completely free so it’d be silly not to 😛

Alright, back to Dan… 😀 

I didn’t want to skirt over what he shared on collabs.

There’s value in learning to collaborate and the importance of networking.

This week, I released a full podcast episode breaking it down so you can apply it to your own journey .

In the latest Creator CEO Podcast, I cover:

❓ Why Networking Actually Matters

🚀 How Networking Compounds Your Growth

🤝 Ways To Reach Out (without looking silly!)

You can get the full episode on Spotify or Apple Podcasts by looking up “The Creator CEO”

Before you do that…

I want to leave you with the biggest lessons I’ve learned around networking over the last decade working with creators and brands.

1. Don’t treat networking as a transaction

2. Instead give value without expectation

3. Do this authentically and it will come back around.