2024, it's gonna be a banger! 🚀

you ready creator?

Author

Stephen Ellis
January 06, 2024

I am fired up to be writing this email to you! I’ve been a little quite on here…

Candidly, I had to make some tough decisions September of last year and focus on what was the highest priority for our company.

I love writing to you every week but I needed to put it on the back burner and get my head down. I’m excited to be back and writing to you every week!

You might’ve seen the news? In case you didn’t… we made some massive moves last year.

2023 Changes

💰 We acquired the largest content production agency in gaming, Zygo Media and merged our brand with them! It’s the team behind TimTheTatman, zLaner, StoneMountain64, Bugha & more…

⛳ We launched our new flagship program; Gaming Creator Accelerator. I’m proud to say it’s the best program in the gaming space and I’m excited to make it even better for next year! Join the waitlist here to find out when we’re opening it back up!

⏪ I did a recap on my biggest misses, lessons and wins last year that you check on out on the podcast, here.

The Creator CEO 🎙️

We rebranded the podcast from Becoming a Creator to The Creator CEO!!

I realized after working with creators on growing their business there was a big gap between the creative brain (creator) and the business brain (ceo).

My goal is to help creators learn what it takes to become a CEO so they can effectively scale. It’s also deeply personal as it is a reflection of my own journey becoming a CEO of our business over the last five years.

What you can expect…

📅 Weekly episodes

👀 Behind the scenes of the creator industry

👥 The people behind the creators

⚙️ The systems they’ve created to scale

Our first episode of the year focuses on Mindset. After working with over 7,000 creators; it’s the one thing that separates the winners from the losers.

A hallmark of a successful person is that they persist in the face of obstacles and often see these obstacles as a blessing in disguise.

- Dr. Carol Dweck

In the full episode, you can learn more about the mindset required to win but I wanted to share a few tactical lessons from successful creators:

  1. Control What You Can: When faced with challenges like algorithm changes or dry spells in content, focus on what you can control - your content and your process.

  2. Prioritize and Create Time: Saying "I don't have time" often means it's not a priority. Successful creators make time for what's important.

  3. Leverage Every Situation: Whether it's adapting to a flexible work schedule or using different tools (like your phone instead of a DSLR), there's always a way to keep creating value for your audience.

I want 2024 to be your best year yet. I want to help give you the tools, knowledge & support to do that.

I look forward to being back here with you every week and I’m fired up to be on the journey with you! LFG 🚀

- Snoopeh

p.s. let me know what you’d like to know about behind the scenes! (reply here, or message me on Twitter @snoopeh)

p.p.s. 2024 is your year. you got this!